Stephanie Kim

Brooklyn based Account leader specializing in award winning digital/social-led integrated campaign work.
Internet-thinker, ex-designer, and self-proclaimed CEO of agency culture.

Wunderman Thompson
New York, NY

Senior Account Director
May 2021 - Current

  • Business lead for Samsung TV and Samsung Brand Marketing. Managing an Account team of 4: two Account Supervisors, Account Manager and intern.

  • In 3 months, revamped and overhauled internal and client processes, templates, IAT relationships, and grew business by $700K through organic growth opportunities


R/GA
New York, NY

Account Director
Oct 2020 - May 2021

  • Account Lead on Verizon Social AOR. Led multiple awarding winning social campaigns for COVID-19 relief (PayItForwardLIVE), Super Bowl 2021 with Fortnite, Apple iPhone 12 launch, and The Academy Awards 2021.

  • PayItForwardLive and SBLV x Fortnite both won Effies, Clios, One Show, and ANDYs in 2021

  • Partnered with senior strategy and creative leads. Reported into Managing Director and CCO. Managed cross-functional team of 30+ members and collaborated with IAT partners as Digital agency lead.

Management Supervisor
Oct 2020 - May 2021

  • Led Global Samsung Mobile integrated marketing campaigns (TV, OLV, Social Content, OLA, Website) for their 2019 Summer Mobile Campaign for S10 and Global Mobile Note10 Holiday integrated marketing campaign with Star Wars partnership.

  • Managed Mobile Social AOR including organic social #Withgalaxy campaign and viral Mother’s Day Instagram and TikTok challenge.

  • Grew client relationship: Samsung Mobile business grew organically ($5MM+ in fee) based on client relationship development, lead and won new business pitches on Samsung SSD ($1MM in fee) in 2019. Managed a total of $12MM in fee in 2019.

J. Walter Thompson
New York, NY

Energy BBDO and BBDO
Chicago, IL and New York, NY

Two by Four Agency
Chicago, IL

DraftFCB (FCB)
Chicago, IL

Global Account Supervisor
Sept 2018 - Nov 2019

  • Client Service lead for Grand Marnier (US and Global), Newell, Dannon Light and Fit, integrated campaigns. Oversaw brand strategy and integrated marketing campaigns Print, digital, dot com, social activations, and TV. Developed 2018 and 2019 marketing plans in partnership with the clients

  • Managed scopes and P&L. Identified and sold agency capabilities for organic growth and retention strategies to keep and expand business within the WPP network


Account Supervisor

May 2015 - Sept 2018

  • Relaunched Dr. Scholl’s. Led audience segmentation research, developed brand architecture and global platform strategy for global brand relaunch which grew the business for the first time since 2013.

  • Managed 4 different pillars of client business, executed over 8 creative campaigns and 3 new product launches. Oversaw multiple multi-million dollar TV productions with A-list directors and 3 digital digital content productions

  • Transformed and optimized Dr. Scholl’s digital strategy by initiating test and learn with unique and snackable digital content that became the highest performing and viewed videos for brand.

  • Partnered with Strategy in development of communication briefs, qualitative and quantitative testing strategies (IPSOS, focus groups, and etc.)

  • Supported BBDO Worldwide team on Visa’s 2018 Winter Olympics campaign in managing creative development and production

Account Supervisor
Sept 2014 - April 2015

  • Group account lead on Chicago Bears, Ronald McDonald House Charities, Snap-On, ITW, Brookfield Zoo, Adler Planetarium and Paslode. Included integrated campaigns, SEO, social, influencer campaigns, and more.

  • Collaborated with new business director on RFP responses - leading strategy, staffing proposals, and proof of concept development.

  • Built internal account processes and supervised three junior account managers on their growth development

Account Executive
Oct 2013 - Sept 2014

  • Account lead on Firestone Bridgestone’s CRM program– created testing objectives and always-on retention schedule. Turned the account from biggest fee burn, to most profitable and efficient account at agency.

  • Identified organic growth opportunities and grew internal revenue 30% on largest account in 2014 and 2015

Assistant Account Executive
Feb 2012 - Spet 2013

  • Supported Cox Communication’s Acquisition and Retention Direct Mail campaigns to develop a nationwide program and process. Saved clients $2MM in production cost savings during pilot program

  • Steered strategic and creative development of 8 unique and humorous radio jingles for national radio buy